As we dive deeper into 2025, the digital landscape continues to evolve, offering exciting new opportunities for the genealogy world. I’ve been reviewing the Social Media Industry Report 2025 published by Social Media Examiner and here are the key insights every genealogist and genealogy society should know, plus how they can help you strengthen your social media presence and community connections.

Social media has completely redefined what “outreach” means for us as genealogists and family historians. It’s no longer just about who’s in our immediate circles. It’s about stepping beyond our local neighborhoods and societies and into a virtually limitless world of connection and into webinars, libraries

A social media content calendar helps genealogy-focused individuals and organizations in several ways:

Imagine doubling the number of people who share your passion for genealogy.

Recently, I read Brendan Kane’s book Hook Point: How to Stand Out in a 3-Second World, and it completely shifted how I think about connectin

January marks the start of a new year, bringing fresh opportunities to connect with your genealogy audience on social media.

Planning a genealogy or history conference? Or maybe you're eagerly waiting to attend one?

When you meet someone new online—whether in a genealogy group, a discussion thread, or through direct messaging—take a moment to look at...

As we look toward 2025, historical and genealogical societies have an incredible opportunity to secure their legacy and connect with a...